Last week my blog turned 18 months old, and I’m proud to say that I have been blogging for a year and a half. I no longer feel like a newbie on the blogging scene, I feel like I know my stuff. I’m at a stage where I’m offering pieces of advice to other bloggers, although I’ve still got a lot to learn. I’m also at a stage where my blog is no longer a secret, it’s shared a lot, perhaps some might say over shared. But I love it, and that’s what important that 18 months down the line I’m still loving it.
A lot has happened over the past 18 months since starting my blog. I finished maternity leave, went back to work, quit work, started the Digital Mums course, and put a lot more focus into the blog. It’s been a bit of a rollercoaster, but with lots of fun and opportunities thrown in.
As it’s my 18 month blog anniversary it makes sense to take a little look at my blog goals I set at the start of the year to see how I’m getting on.
Goal 1: To be better organised with my blogging and put more of a structure in place. At the start of the year I set myself a goal to post twice a week on a Sunday and Wednesday. Well, since having more time on my hands, I’ve more of less been posting every day over the past two months. It’s brilliant for engagement, and I’ve seen a steady increase in traffic from doing this, so I see this goal as well and truly met.
Goal 2: To be better with my social media use. I set this goal as I found that I was on social media all the time. I would say that I still am on social media all the time, and I definitely need to be more disciplined moving forward.
Goal 3: To set my core blog brand values. This is something that I have not done at all. Although I would say that my blog is more focused in terms of content and brands that I’m working with, I still haven’t set my defined brand values, or written them down anywhere.
Goal 4: Have a permanent brand partnership set-up. This one is still in the pipeline. I’ve been lucky to work with some brilliant brands this year, and we’ve received some really nice products to review. I would still love to have a brand partnership achieved by the end of the year, however I would happily settle to continue working with brands on one-off campaigns and reviews.
Goal 5: To attend at least two blog conferences. Done! I’ve been to three Lucky Things meet ups so far this year. Although these are not large blog conferences or specifically related to blogging, they are events where I get to meet some other bloggers, learn a lot, and usually find some opportunities for the blog. I’ve also booked my ticket to Britmums live that is taking place at the end of September.
Goal 6: To continue co-hosting #fortheloveofBLOG. The Linky has had its ups and downs. Myself and Fi took a break from it earlier this year, and then stopped running it altogether. It’s now back up and running again, and I have new co-host; Kelly from Bringing Up Georgia. I’m enjoying co-hosting again, but there is a lot of work to do to bring the community back together, and see the number of link-ups we were previously getting.
Goal 7: To improve my stats. Don’t we just love a stat. Here’s what I said I wanted to achieve.
Twitter – 10,000 followers. I’m currently at 7,234 followers, and I would hope that 10,000 followers is possible to achieve by the end of the year.
Facebook – 250 followers. Done, and I’ve doubled it.
Instagram – 1,000 followers. Done
Page views – maintain over 5000 page views a month. At the moment I’m getting about 6000 page views a month, with about 3000 unique visitors. I’ve found competitions to be a brilliant way to help boost traffic, and sharing my blog posts on my personal Facebook page, and local Facebook groups helps a lot too.
With it being halfway through the year, I’m feeling quite proud of what I’ve achieved so far, and there are other achievements that I am proud of including being a finalist in London’s Top Mummy Blogger, and being at 208th place in the Tots100 chart. There is lots more to do, there always is with a blog, and I’m excited about what the next 6 months will bring.
Who knows what will happen, watch this space.